Projects
Detailed write-ups on both my personal and professional projects.
Browse projects →Accelerating business growth through data and automation
With 6+ years in e-commerce and digital media, I drive profitability by turning data into actionable strategy. My strong business foundation enables me to uncover insights that matter, and my MITB (AI Track) journey is advancing me from analysis toward building scalable, automated data products for smarter, faster decisions.
- 6+ years
- Experience in analytics, marketing, and BI expertise across the SEA e-commerce ecosystem.
- 4+ years
- Experience as a Business Intelligence analyst at Shopee Vietnam.
- MITB AI @ SMU
- Expected graduation Dec'26.
- Python • SQL
- PrestoSQL, PowerBI, Tableau, Excel (advanced).
What I am exploring now
- Applying data science to solve challenges across marketing, operations and e-commerce.
- Translating technical AI concepts into actionable business strategies.
- Leveraging generative AI and agentic AI to automate analytical workflows.
Explore
Navigate my portfolio
Each page highlights my work in analytics - from delivery optimization builds to data-driven storytelling. Dive in and explore my journey.
Resume
Experience timeline, technical skills, and a detailed downloadable CV.
View resume →Hobbies
A glimpse into my inner self - the places and hobbies where I truly belong.
See hobbies →Contact
My contact details via LinkedIn and email for roles and collaborations.
Get in touch →